For nearly three decades, Soccerex has been the world’s leading football business event, bringing together clubs, leagues, federations, investors, sponsors, and media. Since its founding in 1996 by Duncan Revie, son of the legendary former England manager Don Revie, Soccerex has served as the premier destination for networking, deal-making, and discussions on the commercial and technological evolution of the sport. Through market-leading events, digital media, and industry reports, Soccerex has shaped the future of football by providing stakeholders with the insights and connections they need to drive growth.
Over the years, Soccerex has partnered with some of the biggest names in the football world, including LALIGA, Serie A, and Major League Soccer (MLS). Its events have attracted thousands of attendees and featured high-profile speakers, industry panels, and exhibitors. Football icons such as David Beckham, Pelé, and Sir Alex Ferguson have shown their support at events, reinforcing Soccerex’s status as the go-to platform for football business leaders.
Following the success of Soccerex Europe and Soccerex Miami in 2024, 2025 will see Soccerex deliver a hat-trick of major football business events for the first time since 2019.
The 2025 journey begins in Cairo, where Soccerex MENA in partnership with Sports Expo, will set the stage for a groundbreaking year in global football. From 23–26 February 2025, the Egypt International Exhibition Center will host industry leaders, football pioneers, and key decision-makers in the heart of Africa’s most passionate football nation. With football in the MENA region surging in investment, talent, and global influence, there’s no better place to ignite the conversation about the sport’s future.
Cairo, home to “The Pharaohs”, Africa’s most successful national team in African Cup of Nations history, is the perfect stage for Soccerex’s debut in Egypt. With over 2,200 attendees from federations, leagues, clubs, media, and leading brands, this event will feature expert-led panels, workshops, and unrivalled networking opportunities, forging the connections that will shape football’s future.
For over a decade, Mohamed Salah has been a symbol of African excellence and a true global ambassador for the game. Soccerex MENA 2025 will honour his legacy and celebrate the region’s growing role in the world’s most beloved sport.
Key Themes That Will Drive the Conversation in MENA 2025:
- Celebrating African Football: A deep dive into the achievements of African leagues and federations, with a spotlight on the African Cup of Nations and Africa’s rising impact on the global stage.
- Driving Innovation & Collaboration: Expert discussions on sponsorships, digital transformation, grassroots development, and commercial opportunities tailored to the African and MENA markets.
- Building Game-Changing Partnerships: A high-powered networking environment designed to connect the industry’s biggest players, shaping the future of football through innovation and collaboration.
Three Continents. Three Unmissable Events. One Global Game.
Soccerex MENA 2025 is just the first whistle in an exciting year for football’s business elite.
In May, the action moves to Soccerex Europe 2025, where key figures will tackle the sport’s commercial expansion, talent development, and groundbreaking innovations shaping football across the continent. Under the theme ‘Total Football is Coming Home, again!’, this landmark event will unite the global football industry in the spiritual home of the beautiful game’s most celebrated philosophy.
Following the success of Soccerex Europe’s previous event in 2024, the 2025 conference will bring together the biggest names in football business, governance, and innovation. Club executives, governing bodies, commercial partners, and thought leaders will converge once again in Amsterdam for two days of insightful discussion, networking, and industry-shaping collaboration.
As the birthplace of Total Football, the Netherlands has long been synonymous with tactical innovation and forward-thinking approaches to the game. Hosting Soccerex Europe 2025 at the Johan Cruyff Arena, a venue named after one of football’s greatest pioneers, pays tribute to this legacy while shaping the future of the global football industry.
What to Expect at Soccerex Europe 2025.
- Industry-Leading Speakers: Hear from the most influential voices in football, including club executives, commercial leaders, and technical innovators.
- Cutting-Edge Insights: Delve into the latest trends in fan engagement, performance, sponsorship, technology, and finance, helping clubs and organisations navigate the evolving football landscape.
- Unrivalled Networking: Connect with decision-makers from across the football ecosystem in a dynamic setting designed to foster collaboration and new opportunities.
- Total Football in Focus: Celebrate the legacy of Johan Cruyff and the enduring influence of Total Football through dedicated sessions exploring its impact on modern tactics, coaching, and talent development.
Later in the year, Soccerex USA 2025 returns to take centre stage, diving into the explosive growth of football in America, a market set to redefine the game’s commercial future. With more details coming soon.
With three major events across three continents, Soccerex continues to be the ultimate powerhouse for global football connections, bringing together the game’s top minds to fuel its evolution.
We are football, connected.
For more details, visit https://soccerex.com/events/.
For general enquiries, please contact:
Enquiries@soccerex.com