Asian Paralympic Committee and Chery International Announce Strategic Partnership for Dubai 2025 Asian Youth Para Games
The Asian Paralympic Committee (APC) has entered into a key partnership agreement with Chery International, officially confirming the global automotive brand as an official partner for the upcoming Dubai 2025 Asian Youth Para Games.
The agreement, signed between APC President Majid Rashed and Chery International Executive Vice President Zhu Shaodong, marks a significant stride toward youth empowerment, mobility accessibility, and inclusive sport throughout Asia. Both organisations have reiterated their commitment to advancing opportunities for young Para athletes, leveraging this partnership to foster a lasting and positive social impact in communities across the region.
Under this strategic collaboration, Chery will enjoy prominent visibility during the Games. This includes extensive logo placement at select competition venues, official media platforms, and high-profile event backdrops. The Chery brand will also feature in approved Games materials and communication assets, with exclusive zones dedicated to vehicle exhibitions and interactive activations.
Furthermore, Chery will be formally recognised throughout the Games, including a dedicated speech during the closing ceremony, underscoring the brand’s integral role in supporting the event and upholding shared values with the APC.
A standout highlight of the partnership will be the debut of the “Chery Time” robot activation, envisioned as a signature experience for participants and spectators at the Games.
Team V.4-EM-UAE
